Posts Tagged ‘service’

The product of an industry can be categorized into two major categories of tangible products, known as articles (goods) and the second is known as an intangible product, known as Service (service). Both products are to be received by consumers with a variety of responses depending on the quality of the products are tangible and intangible.

Both products are in desperate need of good quality in order to give satisfaction to the consumer, namely goods (goods) in accordance with customer expectations and services (service) given to make the consumer smile and not complain.

Through a series of studies of various service industries Parasuraman, Zeithaml, and Berry (1985) have identified ten basic dimensions of service quality:
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Customer Service is the asset for the company, because they give the image for the company. When Customer Service provides services that satisfy customers, the company became a good reputation in the community. But otherwise if the Customer Service make mistakes which disappointing customers, the company will be a bad reputation in the community.

Therefore it was important to strengthen the existing Customer Service to get a good reputation in the community. To strengthen customer service, we need to learn some customer service mistakes to avoid these mistakes.

Customer Service Error
1. Employees are not trained to be a good Customer Service.
Does not matter whether your company has thousands or hundreds of employees, you must train them to become good Customer Service. Do not think that only people who served as a front office or customer service that must be trained (training), because your customers see your company as a whole, including all employees who are in it. Your customers will not compromise with the rude attitude of employees, providing false information, do not want to know or impression will not help. Read the rest of this entry »

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Along with the increasingly strong competition in the business world, more and more organizations are now focusing on a customer-centric organization. This organization not only to focus on offering products and services alone, but also focus on the customers. Why does the organization want to become customer-centric? And how did they build a customer-centric organization?

Why does the organization want to become customer-centric?
Customer-centric organization that really understands completely that the customer is a valuable asset to the organization, and the customer is the most decisive element of the sustainability of a business. Therefore, by focusing on customers, they strive to give value to the customer continuously. With this, subscribers can obtain the expected satisfaction, and loyalty to the organization.
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